You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Companies containing British Broadcasting Corporation (BBC).
ANA has found 22 results for you, in 175 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Audience reaction as a tool for planning

This paper describes the Radio Opinion Monitor (ROM) which is used by the BBC to monitor audience reaction to network radio in the UK. The BBC has measured audience reaction to its services for many years and ROM is a new vehicle which has been...

Catalogue: Seminar 1994: From Door-To-Door To Satellite
Authors: Tony Wearn, Richard Windle
Company: British Broadcasting Corporation (BBC)
June 15, 1994
×

Citation

Wearn and Windle (1994a, June 15). Audience reaction as a tool for planning. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/audience-reaction-as-a-tool-for-planning


Research papers

Radio audiences

This paper sets out to: Compare the published radio audience figures for a wide range of countries in Western Europe, as generated by their national audience measurement systems. Look for any systematic differences in the figures being reported by...

Catalogue: Seminar 1994: From Door-To-Door To Satellite
Author: Peter Menneer
Company: British Broadcasting Corporation (BBC)
June 15, 1994
×

Citation

Menneer, P. (1994a, June 15). Radio audiences. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/radio-audiences


Research papers

Effective quality

The BBC World Service has been developing a series of performance indicators which permit its activities to be assessed, particularly in comparison with its major competitors in the international radio broadcasting arena. Some of these address...

Catalogue: ESORMAR/ARF Worldwide Electronic And Broadcast Audience Research 1994
Authors: Allen Cooper, Graham Mytton, Peter Stratton
Company: British Broadcasting Corporation (BBC)
May 1, 1994
×

Citation

Cooper, Mytton and Stratton (1994a, May 01). Effective quality. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/effective-quality


Research papers

Sampling Jordan

Several common problems in designing and evaluating nationally representative sampling frames for countries in the Middle East are identified, with Jordan being used as a case study. Due to the absence of reliable information on several key...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Mark Eggerman
Company: British Broadcasting Corporation (BBC)
January 1, 1994
×

Citation

Eggerman, M. (1994a, January 01). Sampling Jordan . ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/sampling-jordan-


Research papers

The application of rule induction and neural networks for television audience prediction

Rule induction and neural networks have been applied to audience data to produce promising results for understanding and predicting audience behaviour. Potential deployment designs suggest that this will be a fruitful way to assist the task of...

Catalogue: ESOMAR/EMAC/AFM Symposium 1993: Information Based Decision Making In Marketing
Authors: Mike Fitzsimons, Tom Khabaza, Colin Shearer
Company: British Broadcasting Corporation (BBC)
June 15, 1993
×

Citation

Fitzsimons, Khabaza and Shearer (1993a, June 15). The application of rule induction and neural networks for television audience prediction. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/the-application-of-rule-induction-and-neural-networks-for-television-audience-prediction


Research papers

Apples and oranges

How Television and Radio audiences are measured varies widely across the world, and specifically in Europe. That differences in techniques matter is demonstrated. Users of research data, whether representing the interests of international brands or...

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992
Author: Peter Menneer
Company: British Broadcasting Corporation (BBC)
June 15, 1992
×

Citation

Menneer, P. (1992a, June 15). Apples and oranges. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/apples-and-oranges


Research papers

A practical guide to survey research in East Europe and The USSR

This paper presents a synthesis of the BBC World Service's experience over the past two or three years in conducting quantitative research in Eastern Europe. The focus is not on any one of the dozen or so surveys which we have done in the region, but...

Catalogue: Conference 1991: International Marketing Research
Author: David Ostry
Company: British Broadcasting Corporation (BBC)
June 15, 1991
×

Citation

Ostry, D. (1991a, June 15). A practical guide to survey research in East Europe and The USSR. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/a-practical-guide-to-survey-research-in-east-europe-and-the-ussr


Research papers

Using research for broadcasting decisions

This paper describes research done on behalf of a leading late night British news and current affairs programme, Newsnight. The editor was concerned about the ten-year-old programme's current status in the changing climate of news and current affairs...

Catalogue: Seminar 1991: The Expansion of Broadcast Media
Authors: Moira Bovill, Mike Smith
Company: British Broadcasting Corporation (BBC)
June 15, 1991
×

Citation

Bovill and Smith (1991a, June 15). Using research for broadcasting decisions. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/using-research-for-broadcasting-decisions


Research papers

The market for audience research

To the outside observer, audience research appears essentially as the production of a set of 'objective' results on audience size, reactions or attitudes. It is tempting to feel that, because such results are often provided in the context of...

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Authors: François R. Delauzun, Colin M. Wilding
Company: British Broadcasting Corporation (BBC)
June 15, 1987
×

Citation

Delauzun and Wilding (1987a, June 15). The market for audience research. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/the-market-for-audience-research